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Undergraduate Final Project Report
Nur Syakirah binti Shariff and Nur Syuhaidah binti Abdul Shukor and Muhammad Asyraaf bin Abd Halim and Tan Chee San (2016) The influence of perceived value, brand image, trust and perceived risk on the customer loyalty towards Malaysia Airlines Berhad (MAB) services. Undergraduate Final Project Report thesis, Faculty of Entrepreneurship and Business. (Submitted)